The Best Cookie Dough You Can Buy, According to Fanatics

Updated: May 04, 2022

The winner *almost* tasted homemade.

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I think we all can agree: Warm chocolate chip cookies right from the oven are the best treats. But every once in a while, even the best baker can flub this classic recipe. Who here among us hasn’t made one of these baking mistakes?

For occasions like this, I like to keep a package of premade cookie dough on hand. It might sound like blasphemy to some bakers, but when you’re in a pinch, that package can really be a godsend! But if I’m going to rely on store-bought dough for my backup cookies, that dough better taste close to homemade.

In an effort to find the best cookie dough out there, I grabbed a handful of brands from popular grocers and put them head to head. Along with some serious cookie fanatics, I judged these popular brands: Annies’, Great Value (a Walmart brand), Immaculate Baking Company, Nestlé Tollhouse, Pillsbury, Soozie’s Doozie’s and Trader Joe’s. Check out who took the spots in this test.

Best for Crispy Cookie Lovers: Immaculate Organic Chocolate Chunk Cookies

When it comes to chocolate chip cookies, there’s always the great chewy vs. crispy debate. Some folks just prefer crispier, crunchier cookies, and for those people, Immaculate Organic Chocolate Chunk cookie dough is the option you should look for.

These cookies had that nice crisp texture that’s great for snacking but even better dipped in a tall glass of milk. Besides that spot-on crunch, all the testers loved the chocolate in the Immaculate’s cookie dough. It was rich and creamy—very much a high-quality chocolate.

As an added bonus, Immaculate Baking Company boasted a lot of benefits: USDA-certified organic, fair trade ingredients, no bleached flour, no artificial flavors, no preservatives and no hydrogenated oils. With all that behind the cookie, we’d feel good serving them if we couldn’t whip up a batch of our own—though if you love crispy cookies and have the time, you should give this technique a try.

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Best for Chewy Cookie Lovers: Great Value Chocolate Chip Cookie Dough

Despite a good show from the specialty brands, in the end, a generic brand took the top spot! That’s right—Walmart’s Great Value cookie dough won our hearts, and can you blame us? They look picture-perfect! I’ll admit, these cookies did score some points for their appearance, but what gave them the win was their taste.

Biting into these cookies, we found that they were perfectly chewy. They had that great soft chocolate chip cookie texture many of us search for (sorry, crunchy cookie-lovers!). As we took seconds, we noticed how these cookies had a nice, subtle vanilla flavor, unlike their counterparts. They also had nice chocolate chips and a hint of brown sugar. Essentially the perfect cookie, or as one tester wrote on the comment card, “easily the best.”

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The Takeaways

Of course, the biggest takeaway from this test is that no packaged cookie dough can touch your favorite chocolate chip cookie recipe. In my opinion, though, that’s not really the point!

I like to rely on these premade mixes as a good backup plan—something to toss in the oven if I have unexpected company dropping by, a secondary sweet to feed my nephews when they aren’t interested in the more sophisticated desserts on the table.

This all being said, our favorite brands in this test were still pretty darn tasty. After this test was done, you’d think we’d be sick of chocolate chips, but not at all! Most of us dove in for a few cookies to munch on later in the afternoon.

As for the brands themselves, we were shocked that both budget brands and more niche brands took the top spots. There’s no predicting what’s going to please! (Well, I can predict your friends and family will love these homemade cookie recipes.)

Next, check out our 10 simple store-bought sugar cookie mix hacks.

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