Why Are People So Obsessed With Wawa?
Few convenience stores are popular enough to have their own fan clubs. But then Wawa is no ordinary convenience store.
Not many convenience stores are popular enough to have their own fan clubs, but Wawa is. So why are people so obsessed with Wawa?
Wawa started as a New Jersey iron foundry in 1803, and then became a dairy processing plant in Wawa, Pennsylvania, in 1902. The first Wawa Food Market opened in 1964 in Folsom, Pennsylvania, as an outlet for the company’s dairy products. Wawa now has more than 750 convenience stores and serves more than 400 million customers a year in six East Coast states—Pennsylvania, New Jersey, Delaware, Maryland, Virginia and Florida. It offers one-stop shopping for gas, coffee and food, and is known for its friendly and welcoming staff—but that’s just the beginning.
Coffee Options Galore
Craving the perfect cup of coffee to start your day off right? Skip Starbucks and head to Wawa. Fans know it’s one of the cheapest places to grab a tasty cup of joe. No matter which coffee you choose or what size you get, you pay exactly $1—and this isn’t your average cup of gas station coffee. Wawa has award-winning freshly brewed hot coffee in your favorite flavors all day long. It offers an average of 100 different quality-ingredient variations at the impressive coffee stations, making it a must-have for their loyal customers.
Stephanie Maynes from New Castle, Delaware, says, “Wawa is one of my favorite places! They have the best junk food for when you want a treat, but also have lots healthy alternatives—fresh salads, fruit, wraps and healthy options for sandwiches. It’s great for people who want to eat well and don’t want to eat fast food.”
Not only does Wawa have touch-screen computers where you can order your food, you can also use its convenient mobile app to order your lunch for pickup. Customers rave about the store’s freshly made subs; its most popular item is the hoagie.
One thing that stands out in all my research is the cleanliness. Wawa is one of the tidiest gas stations out there. No more cringing at the state of gas station bathrooms!
Wawa employees are treated with great respect, which may be one reason customers give the stores such high marks for friendliness. Wawa made No. 11 on Forbes‘ list of Best Retail Employers. It also has a 100 percent Corporate Equality Index rating with the Human Rights Campaign, making Wawa not only a destination for customers, but a pretty fantastic place to work.
Next time you’re near a Wawa, be sure to stop in and see all what the fuss is all about. Sample the mouthwatering hoagies and award-winning coffee, and you’ll probably be obsessed just like the rest of us.