If you’re anything like us, you can eat pickles out of the jar like chips. Thanks to Vlasic, now you don’t have to fish through pickle brine to get your fix. Vlasic is making dreams come true with a new product. Introducing: Pickle Chips—aka the best invention in the past 50 years. (Sorry, iPhone.)
Pickle Chips: What’s the Big Dill?
Pickle-flavored snacks aren’t exactly uncommon, and pickle-flavored chips have long been found on store shelves. What’s different about these? The chips are more than pickle-flavored. Instead, Vlasic is creating the snack using dehydrated pickles.
Thomas McGough, the co-chief operating officer and vice-president of Conagra, explains that sales for refrigerated pickles have jumped 6% in just the past year. He adds, “Pickles has always been a flavor that people have loved in snacks, whether it’s potato chips or even in our Bigs Vlasic dill sunflower seeds.”
He goes onto explain that Pickle Chips are a nice and tidy method of curbing that craving for an afternoon snack. On top of that, Pickle Chips are the less carby alternative to standard potato chips. These chips come in a single serving of 4.25 oz. and in the flavor “original dill.”
McGough also mentioned the imminent release of single-serve pickle slices (!) for when chips just won’t cut it. You can also learn how to make pickles at home.
Where to Find Them
We know we can look forward to these pickle chips in the near future, but Conagra hasn’t dropped any hints as to when. It’s worth it to keep an eye out for them in your local supermarket’s chip aisle. We imagine you’ll find the chips at most major retailers like Walmart and Target. Grocery delivery apps like Instacart are worth watching, too, as they tend to list new products before they’re officially spotted in stores. If you haven’t tried grocery delivery, here’s why you should.