We’ve recently been blessed with a handful of limited edition Kit Kat flavors. It’s hard to follow an act like Lemon Crisp and Raspberry Creme not to mention Duos (the dark chocolate and mint flavor), but Kit Kat may have bested themselves with their newest release: Birthday Cake.
That’s right: After much speculation, Kit Kat has officially announced that Birthday Cake-flavored bars—that’s white chocolate creme with sprinkles—will be hitting stores this spring.
via Kit Kat
What Makes Birthday Cake Kit Kats So Special?
When creating a new flavor, Justin Kukura, Senior Manager of Chocolate Product Development at Hershey, explained that “you’re designing a complete experience.”
For birthday cake, he explained that he and his team considered a lot of elements: “It’s cake, icing, color, visuals, aroma.” And sprinkles of course. “Sprinkles were the most exciting element,” according to Justin.
Birthday Cake Kit Kats are a first-of-their-kind candy bar for the brand. According to Justin, this is the first Kit Kat bar to contain inclusions (the food science word for mix-ins).
What Do Birthday Cake Kit Kats Taste Like?
But how do these Birthday Cake Kit Kats taste? Do they live up to that experience that Justin described?
Absolutely. Just one bite into this Kit Kat and you’ll instantly be taken back to childhood. The white chocolate-covered crispy wafers incorporate flavors of sweet vanilla cake batter, rich confetti frosting and, of course, adorable rainbow sprinkles that add extra crunch and color.
When Will the Kit Kats Be Available?
You can expect Birthday Cake Kit Kats to be on shelves April 2020. Folks with April birthdays, keep an eye out (and request this treat made with the new flavor).