It’s got 11 herbs and spices, like the real secret recipe for KFC chicken. But instead of filling your kitchen with that enticing fried chicken aroma, KFC wants to bring it to your hearth. The beloved restaurant chain, known for its offbeat marketing campaigns, is back with an idea that’s been cooking for the last couple of months—a fried chicken-scented firelog.
That’s right! They want you to fill your living room with the intoxicating, guaranteed-to-induce-comfort-food-cravings scent of Colonel Sanders’ perfectly seasoned fried chicken once again this holiday season.
“At KFC, we have always been proud of our role in bringing loved ones together at the dinner table around a bucket of our world-famous fried chicken,” says KFC U.S. CMO Andrea Zahumensky. “Now, this winter we’re bringing all the things we love—family, friends and fried chicken—together around the fire with our scented firelog.”
Sadly, they’re currently sold out, and no word if more are on the way.
But Does It Really Smell Like Chicken?
The 5-pound bundle is made to evoke that unmistakable aroma of KFC’s 11 herbs and spices, guaranteed to fill your living space with chicken deliciousness for 2.5 to 3 hours of burn time. It retails for less than you’d pay for a 12-piece bucket of the real deal and is manufactured by Enviro-Log from 100% recycled materials. Read more about ’em on KFC’s website here.
If you prefer KFC aromas strictly in the kitchen, do not miss this primer on how to make fried chicken that is—dare we say it—better than the stuff from Colonel Sanders himself.